Mount Hotham Resort Management has reignited the on-again, off-again process to develop a village core as it leverages the best start to a ski season for years in which more than a metre of snow has fallen since late May.

But this time the Victorian resort is taking a different approach. It is calling for expressions of interest from developers to build out four sites it controls over 3600sq m in Hotham Central, with hopes of proposals that include a boutique hotel, other accommodation, quality retail and hospitality offerings.