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‘Category killers’ intensify supermarket competition

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The market share of Coles and Woolworths is being fragmented as shoppers move to online rivals including Amazon, Temu and Shein for household staples, analysts say, amid calls for competitors to the supermarket giants to be covered by tougher grocery unit pricing rules.

The chief executives of the two major brands will be called to explain their price-setting practices and treatment of suppliers in a Senate inquiry next Tuesday, with the Greens promising to pursue allegations of price gouging and shabby treatment of farmers.

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Tom McIlroy is the Financial Review's political correspondent, reporting from the federal press gallery at Parliament House. Connect with Tom on Twitter. Email Tom at thomas.mcilroy@afr.com
Simon Evans writes on business specialising in retail, manufacturing, beverages, mining and M&A. He is based in Adelaide. Connect with Simon on Twitter. Email Simon at simon.evans@afr.com

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    Original URL: https://www.afr.com/politics/federal/category-killers-intensify-supermarket-competition-20240409-p5fif8