It was the article about "rape culture and queer performativity in urban dog parks" which gave it away.  The Wall  Street Journal began sniffing around an unusually absurd academic essay and blew the whistle.

Academics Helen Pluckrose, James Lindsay and Peter Boghossian had written a series of nonsense essays and got them published in serious journals. One included a random selection of excerpts from Adolf Hitler's Mein Kampf which was published by Affilia: Journal of Women and Social Work.