Opinion

How to restore missing trust in the vaccine program

Admit the mistakes, then understand how real people take emotive decisions about risks to their health.

Michael AngwinFormer IR adviser

Jul 5, 2021 – 2.56pm

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This is a true story. Once, I consulted for a cigarette manufacturer. They asked us to help them introduce a “no smoking in the workplace” policy.

Yes, I know. It doesn’t sound right, does it?

Michael Angwin is a former industrial relations adviser. He is author of 'Playing in the Twilight'

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