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Top fashion designer leads a double life saving tigers

Top fashion designer leads a double life saving tigers

When Dior Homme creative director Kim Jones isn't designing luxury menswear and dressing celebrities, he's trying to prevent the extinction of animals.

Kim Jones is aboard the Tiger Express, aka the glamorous Eastern & Oriental Express, which is raising awareness of the plight of wild tigers. 

Marion HumeFashion Writer

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Anyone who follows Kim Jones on Instagram (@mrkimjones) will know that the creative director of Dior Homme, who is widely considered the leading menswear designer on earth, basically posts on two subjects: Dior – designing collections, collaborating with artists, winning multiple awards while his best mates David Beckham, Kate Moss and Naomi Campbell wear the clothes; and obscure animals – be these humpback whales (he recently swam with them in Tahiti) or pangolin (spotted on a trip to Namibia).

Jones grew up in the Amazon, Ecuador and Botswana with his father, who was a hydrogeologist. While entirely comfortable in the fashionable world of Paris, he is equally adept at being off-grid.

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Marion Hume
Marion HumeFashion WriterMarion Hume is an international fashion writer. She has been covering the fashion industry for more than three decades. She is based in London.

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Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/top-fashion-designer-leads-a-double-life-saving-tigers-20190910-p52pr0