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The 20-year-old brand making its fashion week debut

The 20-year-old brand making its fashion week debut

The woman behind Melbourne born-and-bred cool girl label Viktoria & Woods says it’s finally time to reach a wider audience.

Lauren SamsFashion editor

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Margie Woods might be the quietest woman in Australian fashion. Softly spoken and rarely seen in the media, Woods is as behind-the-scenes as it gets. But that may change next week, when she takes the traditional runway bow as her brand, Viktoria & Woods, makes its Australian Fashion Week debut.

Margie Woods at a new Viktoria & Woods boutique in Rosebery, Sydney.  Peter Rae

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Lauren Sams
Lauren SamsFashion editorLauren Sams is the fashion editor, based in Sydney. She writes about lifestyle including the arts, entertainment, fashion and travel. Lauren has worked as a features editor and fashion journalist for ELLE, marie claire and more. Email Lauren at lauren.sams@afr.com

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Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/the-20-year-old-brand-making-its-fashion-week-debut-20240408-p5fi9e