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How Jess Bala, 41, became the top woman in Australia’s car industry

How Jess Bala, 41, became the top woman in Australia’s car industry

Jess Bala is about to introduce Cadillacs to Australia, but her ambitions at the motoring multinational are as big as a Chevrolet Silverado.

Jess Bala enjoys lunch at Cafe Sydney. She is the highest-ranking female in Australia’s car industry. Nick Moir

Jess Bala admits she’s competitive. Not angrily competitive, not viciously competitive, just naturally so.

“Even now, when I play games with the kids, everyone laughs at me, but I’ll play Mario Kart or something like that and, there I am, beating an eight-year-old and two five-year-olds. Because I can.”

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Tony Davis
Tony DavisMotoring writerTony Davis writes on lifestyle specialising in cars. Email Tony at tony.davis@afr.com.au

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Original URL: https://www.afr.com/life-and-luxury/cars-bikes-and-boats/meet-the-melburnian-on-her-way-to-running-general-motors-20250303-p5lgch