Opinion
The Matildas delivered. Will business and government?
The nation’s love affair with the Matildas has changed the rules of the game for women’s sport. Will it change the money?
Jennifer HewettColumnistAustralia’s instant love affair with the Matildas at the FIFA World Cup won’t end once most of the players head back to their European clubs where they can earn enough to devote themselves to their sporting careers.
The national adulation is why so many describe the absorbing experience of the last few weeks as a “game-changer” for women’s sport in this country.
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