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Oaktree and Alceon snap up Decor and Willow brands

Sue Mitchell
Sue MitchellColumnist

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Iconic Australian housewares brands Decor and Willow are set to expand overseas and online after being snapped up by private equity investors Alceon Group and Oaktree Capital Management.

Alceon, which owns womenswear retailer Noni B and online retailers SurfStitch and EziBuy, and Oaktree, which owns surf wear brands Billabong and Quicksilver, have acquired Marlin Management Services.

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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com

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    Original URL: https://www.afr.com/companies/retail/oaktree-and-alceon-snap-up-decor-and-willow-brands-20190429-p51i7k