Online retailer Kogan.com is gearing up for another year of record sales and earnings in the expectation that consumers who shopped online for the first time during the pandemic will become e-commerce converts.

"There is a retail revolution taking place as more and more shoppers learn about the benefits of e-commerce," Kogan.com co-founder and chief executive Ruslan Kogan told investors on Monday after delivering a 56 per cent increase in net profit to $26.8 million in the year ended June.