Outsized interest in the scandal engulfing Seven Network’s flagship current affairs show spanning allegations of prostitutes, drugs and bullying won’t be sufficient to dent Seven West Media’s chief money spinner – sports broadcasting – advertisers say.

Since Seven producer Taylor Auerbach emerged to share insider details of a six-month campaign to convince former Liberal staffer Bruce Lehrmann to give an exclusive interview to Spotlight, the negative headlines have kept on coming for the Kerry Stokes-controlled network.