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Supercars confirms five-year, $200m TV deal

Max Mason

V8 Supercars chief executive Sean Seamer said a new television deal with Foxtel and Seven, worth $200 million over five years, would help secure its future as it prepares for its next generation of cars and allows for upside from the growth of the motorsport.

Mr Seamer said Supercars has proven it could make the sport work in a TV only version, with lockdown and public gathering restrictions amid the COVID-19 pandemic.

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Max Mason covers financial crime, courts and corporate wrongdoing. A Walkley Award winner, Max’s journalism has also received awards from the National Press Club of Australia, the Kennedy Awards and Citibank. Message Max on Signal https://tinyurl.com/MaxMason Connect with Max on Twitter. Email Max at max.mason@afr.com

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    Original URL: https://www.afr.com/companies/media-and-marketing/supercars-confirms-five-year-200m-tv-deal-20200922-p55y1z