Seven West Media downgraded its outlook for the $4.2 billion television market, which it said fell about 11 per cent in the three months to March, exceeding the “mid to high single-digits” it forecast in February.

Chief executive James Warburton told investors at the Macquarie Australia conference on Tuesday the total TV market, which includes free-to-air aerial viewing and content consumed over the internet, would probably decline by a similar rate over the final quarter of the 2023 financial year.