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REA tells realtors not to share ‘confidential’ pricing amid ACCC probe

Sam Buckingham-Jones

REA Group, the country’s biggest real estate listings platform and a business in the middle of a regulatory investigation into its pricing practices, has a message for its agents: don’t tell anyone how much you pay us.

Three agents who requested anonymity citing the importance of their relationship with the owner of the dominant listing platform, realestate.com.au, said they had noticed a new missive recently.

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Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.

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    Original URL: https://www.afr.com/companies/media-and-marketing/rea-tells-realtors-not-to-share-confidential-pricing-amid-accc-probe-20250718-p5mg0i