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Amanda Laing says Nine has ‘big strategic decisions’, reveals new team

Sam Buckingham-Jones

Nine Entertainment has unveiled the team leading its new streaming, television and radio division as it grapples with falling broadcasting revenue, a stagnant Stan subscriber base and tough competition for advertising dollars from rivals Netflix and Facebook.

Amanda Laing, who was installed as the head of a new streaming and broadcast division within Nine in April, said she wants to overhaul the way the media company commissions, makes and monetises shows.

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Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.

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    Original URL: https://www.afr.com/companies/media-and-marketing/amanda-laing-says-nine-has-big-strategic-decisions-reveals-new-team-20250619-p5m8vh