There is a real and present danger Volvos may become cool. They were once decried as steel boxes that European dentists piloted from home to surgery to golf course. Sleek new models are attracting younger buyers.
That is auspicious for banks hired to lead a mooted $US15 billion ($20 billion) to $US30 billion float of the car company. But shares in Chinese sister company Geely Automobile, which jumped 4 per cent, remain overvalued, irrespective of any Volvo initial public offering.