Fuels supplier Viva Energy is targeting nearly a 150 per cent jump in earnings from its convenience and fuels retailing business in five years, after paving the way for a huge expansion in convenience retailing that will also make it one of the country’s biggest employers.

The transformation under way in Viva’s retail arm, which will be further enhanced by the acquisition of the On The Run business awaiting competition approval, is already set to grow the group’s share of earnings from non-fuel products to about 36 per cent, from 15 per cent.