SA influencer Jenna with the Pink breaking ‘period blood’ taboos with social media stunt

An Adelaide influencer’s polarising period blood stunt has sparked backlash – but the 25-year-old has a good reason for sharing the ‘disgusting’ video.

A South Australian influencer says she’s hoping to break period taboos after sharing a confronting video pouring her menstrual blood into a cup.

Jenna Hudson, better known to her more than one million social media followers as Jenna with the Pink, creates body positive content aimed toward her ‘Pink Army’ of young people.

True to her name, Jenna hits the streets of Adelaide – always dressed in something pink – advocating for inclusivity and raising awareness for menstrual and reproductive health.

On Monday, the 25-year-old shared a day-in-the-life video of her first time wearing a menstrual cup – a small, reusable plastic device which is an eco-friendly alternative to pads or tampons.

At the end of the clip, Jenna reveals just how much blood she lost during the day, pouring the contents of the cup into a glass.

The polarising video has received hundreds of comments, with some praising Jenna for normalising the period process and others saying they were left “disgusted”.

The 25-year-old, whose following is built predominantly of young women, said she was driven to create period content after receiving hundreds of messages from teenage girls.

Influencer Jenna with the Pink shared a video of her first time using a menstrual cup. Picture: Instagram/jennawiththepink

Jenna shared just how much blood she lost during the day, in a bid to break period taboos. Picture: Instagram/jennawiththepink

“I really felt like there was a need there for a little bit more education and support for these young girls,” Jenna said.

“Some of them weren’t getting that education from their schools or their parents, some of them weren’t in a privileged household where their parents are in a position to educate them properly.

“It was honestly heartbreaking. I had one message from a girl who said, ‘I woke up, I was bleeding from down there and thought I had cancer’,” because no-one had ever told her what it was.”

Jenna said the negative comments on her content only drove her to keep breaking the stigma around menstruating bodies.

“No-one should think it’s disgusting, I’m trying to end that stigma. People who say, ‘Ew, gross’, probably need a little more help in learning that this is a natural part of what happens to our bodies – it’s just blood, you know?” she said.

“Period education and sex education should be for everyone and we should be doing it in a cooler, more modern way.”

Jenna Hudson shot to social media fame sharing body positive content. Picture Supplied.

Another of Jenna’s videos recently racked up 15 million views on TikTok, with the influencer asking strangers in Rundle Mall if they had a pad or tampon she could use.

She recently attended the exclusive 300-guest Sam Smith concert at the d’Arenberg Cube in McLaren Vale – finding herself rubbing shoulders with the alleged mosh pit urinator.

After overcoming her own self-esteem challenges, Jenna founded the ‘Self Love Club’, saying she was “passionate about helping young women become authentic and confidence.”

She is also an ambassador for Kickstart for Kids’ period poverty campaign and menstrual underwear brand Modibodi’s teen range.