Australian influencer and former The Block star Elle Ferguson is EOS by SkyCity’s new ambassador
A Bondi Beach-based influencer and style icon will spruik SA to the world thanks to a new partnership with an Adelaide five-star hotel.
Lifestyle
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A global fashion influencer and former reality TV star will share her love of South Australia with the world as part of a new partnership.
Style icon Elle Ferguson, who appeared on The Block in 2022 alongside Adelaide-born fiance Joel Patfull, is the new brand ambassador for luxury hotel Eos by SkyCity.
The Bondi Beach-based model and entrepreneur will spruik the Adelaide casino’s five-star hotel to her more than 650,0000 Instagram followers, and feature in upcoming promotional campaigns.
Ferguson has been a regular visitor to SA over the years, thanks to her partner Patfull, who played with Brisbane and the GWS Giants in the AFL before retiring in 2017.
The 39-year-old said Adelaide holds a “special place in her heart” and she loves visiting family and friends.
“Travelling to South Australia isn’t just about opulence for me; it’s about reconnecting with
loved ones and embracing the lifestyle,” she said.
The couple have chosen to stay at Eos several times since the hotel opened in late 2020, and Ferguson described it as her favourite “home away from home”.
“Every time I arrive at Eos, I feel like I’ve stepped into a dream,” she said.
“The elegance, design, views and hospitality are unparalleled. I can’t wait to share that experience with my followers.”
A spokeswoman for SkyCity said Ferguson was an “authentic fit” for the luxury hotel.
“With her extensive reach and influence, we believe Elle’s content will inspire a new wave of guests to experience Adelaide like never before,” the spokeswoman said.
Ferguson and Patfull left The Block after just two days of filming in 2022, after the former footy player’s mother suffered a fall.