Melbourne Fashion Festival
Who’s mad enough to reinvent a brand in a downturn? Only Pip Edwards
The fashion and social media personality is set to launch a new image for P.E Nation that goes beyond activewear at Australian Fashion Week.
- by Melissa Singer
Latest
Leg it to the shops: There’s a run on stockings
On 2024 runways, tights are no mere accessory – in fact, they’re often an outfit’s hero.
- by Melissa Singer
Nation divided: One half of athleisure label P.E Nation steps down
Just days after a huge solo runway show, the brand, founded by Pip Edwards and Claire Greaves, confirmed months-long rumours.
- by Melissa Singer
Vintage suit collector explores Melbourne
To celebrate the first week of Melbourne Fashion Festival 2024, antique streetwear stylist Dirk Fourie hit the streets of Melbourne.
Opinion
Fashion Week
Is Kmart fashion? This front row doesn’t care
Affordable fashion has infiltrated the runway at a once-prestigious fashion festival – and it’s like a television commercial come to life.
- by Damien Woolnough
More than moments: Is our love of Indigenous fashion leading to burnout?
Since 2020, First Nations labels have enjoyed a stratospheric rise. But more work is needed to help young designers survive in the fashion industry.
- by Melissa Singer
It’s settled, the latest ‘it’ bag is big enough to hold your groceries
A brand born in the pandemic has scooped one of the country’s top fashion prizes, and it all started with a tote bag.
- by Melissa Singer
Not easy being green: Another sustainable Australian label says goodbye
Ethical fashion label Arnsdorf announces final chapter during Melbourne Fashion Festival.
- by Damien Woolnough
Exclusive
Australian fashion
Legging it: P.E Nation to unveil ‘reposition’ of brand with major show
The activewear brand co-founded by Pip Edwards will take centre stage at next year’s Melbourne Fashion Festival, in a spot usually given to high-end designers.
- by Melissa Singer
Shiva Singam couldn’t attend his own fashion gala. But he would have loved it
The fashion community gathered at Federation Square to remember a much-loved Melbourne identity.
- by Stephen Brook
Magazine
Sunday Life
The October 15 Edition
In our cover story, Heartbreak High’s Ayesha Madon talks about following her passion for music, and shows her very cool style in our cutting-edge shoot.
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