By Jennifer Peltz and Cedar Attanasio
Former Abercrombie & Fitch CEO Mike Jeffries, his romantic partner and a third man were arrested Tuesday on charges of luring men into drug-laced, outlandish and coercive sex parties held around the world by dangling the promise of modelling for the big retailer’s once-defining beefcake ads.
For almost 20 years, Jeffries, partner Matthew Smith and their employee James Jacobson used Jeffries’ status, wealth and a web of household staffers to fulfil the couple’s sexual desires in what amounted to an international sex trafficking and prostitution business — and to keep it all secret, according to an indictment unsealed in federal court in Brooklyn.
Former CEO of Abercrombie & Fitch Mike Jeffries, his partner Matthew Smith, and their employee James Jacobson, were arrested.Credit: AP
“To anyone who thinks they can exploit and coerce others by using the so-called casting couch system, this case should serve as a warning,” Brooklyn-based US attorney Breon Peace said at a news conference.
“Sexually exploiting vulnerable human beings is a crime. And doing so by dangling dreams of a future in fashion or modelling ... is no different,” he added. James Dennehy, the assistant director of the FBI’s New York office, called the allegations “abhorrent.”
They follow and sometimes echo sexual misconduct accusations made in lawsuits and the media by young people who said Jeffries promised modelling work and then pressed them into sex acts.
Jeffries’ attorney, Brian Bieber, and Smith’s lawyers, Joseph Nascimento and David Raben, said by email they would respond to the allegations in court.
Messages seeking comment were sent to Jacobson’s attorney. Jacobson has said previously that he didn’t engage in or know about any coercive, deceptive or forceful behaviour.
All three defendants were due in various courts — Jeffries and Smith in Florida, where they were taken into custody, and Jacobson in St. Paul, Minnesota, after his arrest in Wisconsin.
The three are charged with sex trafficking and interstate prostitution involving 15 unnamed accusers.
According to the indictment, they paid for dozens of men to travel within the US and internationally to engage in paid sex with them and other men in New York and at hotels in England, France, Italy, Morocco and St Barts between 2008 and 2015. The sometimes graphic indictment describes sexual bacchanals in which the recruited men were given drugs, lubricant, condoms, costumes, sex toys and, sometimes, erection-inducing penile injections that caused painful, hours-long reactions.
The men weren’t informed of all that the events would entail, including some of the sexual practices they’d be expected to engage in, and they were required to give up their clothes and cell phones during the gatherings and sign non-disclosure agreements afterward, the indictment said.
Abercrombie & Fitch was the height of fashion in the 90s and early 2000s.Credit: Getty Images
The defendants led the men to believe that attending the events would help their careers, including their chances of getting Abercrombie modelling gigs — or that not complying could harm their prospects, the indictment says. It said that in some instances, the men got itineraries that looked like those often sent to models for photo shoots, leaving the men in the dark about what they were signing up for.
Jeffries and Smith employed Jacobson to recruit and hire the men, who typically had to undergo “tryouts” by having sex with Jacobson first, according to the indictment. It says other, unnamed household staffers also helped facilitate the events, including by acting as security and providing alcohol, muscle relaxants, Viagra and other items.
The men were subjected to some sex acts without consent, and when witnesses threatened to expose what was going on, Jeffries and Smith used a security company to surveil and intimidate them into silence, according to a letter that prosecutors filed in court.
Peace said at the news conference that prosecutors have “a lot of evidence,” including travel records, financial documents and testimony from accusers and witnesses.
Jeffries became CEO of Abercrombie & Fitch in 1992 and left in 2014. The company, which also encompasses Hollister and other brands, declined to comment on his arrest.
Prosecutors don’t allege that the company’s resources or property were used in the alleged sex scheme.
Abercrombie last year said it had hired an outside law firm to conduct an independent investigation after the BBC reported on similar allegations from a dozen men.
A lawsuit filed in New York last year accused Abercrombie of allowing Jeffries to run a sex-trafficking organisation during his 22-year tenure, with modelling scouts scouring the internet for victims. At the time, Bieber declined to comment on the allegations.
Abercrombie & Fitch traces its roots to a hunting and outdoors goods store that was founded in 1892. By the time Jeffries arrived a century later, the brand was a retail also-ran.
He was credited with transforming it into a darling of turn-of-the-millennium teen mall culture, known for its nouveau-preppy aesthetic — and for its sexy ads and store events featuring shirtless, muscular male models. Jeffries talked openly about how the company went after attractive kids who could fit into its clothes.
Jeffries was credited with turning around the retailer during his time in charge.Credit: AP
Those remarks alienated customers who didn’t fit — literally or otherwise — the brand’s image, and the 2008 financial crisis and subsequent recession prompted some teens to look to less expensive “fast fashion” chains. A&F’s popularity started to fade again.
By the time Jeffries left, the company’s sales were slumping, and a hedge fund had pushed the board to replace him.
A few months later, the retailer announced it would stop using “sexualised” photos in marketing materials in its shops, calling store staffers “models” and requiring them to adhere to a “look policy” that banned eyeliner and certain hairstyles. The company told regional managers it wouldn’t “tolerate discrimination based on body type or physical attractiveness.”
The company has rebounded in recent years.
AP
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