NSW Police search for What She’s Worth CEO Dominique Nasser

A desperate search is underway for a food blogger and fashion CEO who has been missing since Sunday.

A desperate search is underway for a food blogger and fashion CEO who has been missing since the weekend.

Dominique Nasser was last seen in Camperdown, in Sydney’s inner west, about 12.15pm on Sunday.

“When she could not be located, officers attached to Inner West Police Area Command were notified and commenced inquiries into her whereabouts.

“Police and family have concerns for Dominique’s welfare.

“She was last seen wearing black pants with a pink skirt, white shoes and carrying a white bag.

“Anyone with information into her whereabouts is urged to call Crime Stoppers.”

Dominique Nasser has gone missing. Picture: NSW Police

She is described by NSW Police as caucasian, 170cm tall, of medium build and with long brown hair and glasses

Ms Nasser founded not-for-profit fashion business For What She’s Worth, according to her LinkedIn profile.

“We are a privately-owned company whose primary aim is to fundraise for projects aimed toward eradicating all forms of global corruption, destruction, suffering, sickness and hurt, so as to quite literally, lay the foundations of ‘Heaven on Earth’,” her profile states.

She is also a food blogger with the Clean as a Bean page, which boasts some 9000 followers.

Ms Nasser studied speech hearing and linguistics at Sydney’s Macquarie University from 2013 to 2016.

NewsWire has contacted For What She’s Worth for comment.

Originally published as NSW Police search for What She’s Worth CEO Dominique Nasser