Australian musicians band together to launch #STAYINALIVE social media campaign to reinforce safety messages
Musicians worried the messages about washing hands and social distancing aren’t getting through are swamping social media to encourage their fans to do the right thing.
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The Australian music industry has launched the #STAYINALIVE campaign to urge young music fans to heed the social distancing and stay at home advice as concerns continue the message is not getting through.
Dozens of artists launched the campaign on Friday afternoon via their social media posts including Alison Wonderland, Birds of Tokyo, Empire of the Sun, Vera Blue, Kate Miller-Heidke, Dune Rats, The Presets, Midnight Oil, The Rubens, Missy Higgins, Alex The Astronaut, Stella Donnelly, Art vs Science, Willaris K, Jimmy Barnes, Cold Chisel, Ocean Alley, Client Liaison, Gordi, Mansionair, Alex Lahey, Woodes and Kian.
“Collectively, the music industry has a powerful singular voice that speaks directly to millions of people, many of whom are not paying attention to the most important messages about what to do in this crisis,” a statement about the initiative said.
“As one of the hardest hit sectors by COVID-19 (current estimates of lost income sit at $316 million, a figure that likely to increase dramatically as time goes on), artists and their teams are particularly motivated to do their part.”
Midnight Oil posted a series of hashtags including #washyourhands, #keepyourdistance and #slowthespread after 2pm.
Missy Higgins, whose doctor father Chris contracted the virus after arriving home from America, addressed her fans urging them to remain vigilant and “act as if you have COVID-19.”
“Australia can still keep this under control if we learn from other countries and follow these simple guidelines! It will be hard but it is so worth it,” she posted on Instagram.
Jimmy Barnes, who has been in self-isolation with his wife Jane since returning from their overseas holiday after the Cold Chisel tour kept the message simple.
“Stay safe and stay at home,” he posted.
Dozens more artists will push the safety messages out over the weekend.
Originally published as Australian musicians band together to launch #STAYINALIVE social media campaign to reinforce safety messages
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