Everything you need to know about Super Bown XLIX and social media

WITH the biggest NFL game of the year just around the corner, we have compiled everything you need to know about the Super Bowl and Facebook.

HIGH profile events and social media go together like bread and butter.

The Super Bowl is no exception with more than 50 million people joining the conversation on Facebook during the last year’s match.

Following the sheer amount of interest the match mustered, the company has introduced a dedicated hub for fans to follow Sunday’s Super Bowl XLIX.

The new page will give fans one place to connect in real time as they watch the Seattle Seahawks defend their title against the New England Patriots.

While on the page users will be able to view live scores, the current play time, and play by play updates at a glance.

For those wanting a little more colour there will also be reactions from people around the world in a live feed.

Additionally, a section called “In the story” will offer users posts from the NFL, teams, players, NBC and other public voices.

If users feel compelled they can also join the discussion by posting on the page and their best reactionary statuses that will be tagged with “watching Super Bowl XLIX.”

However, members must be warned that posting about the game could lead them to being besieged by real-time targeted advertising.

For the first time ever, Facebook will be selling ads that target people based on what they are talking about in relation to the game.

The advertising will be triggered by key words that members mention and will include video commercial that will play automatically on Facebook’s newsfeeds.

While this may be annoying for regular users, it makes sense for advertises considering the advertising gives a much cheaper alternative to the TV spots that cost around $4.5 million per 30-seconds.

Originally published as Everything you need to know about Super Bown XLIX and social media