‘I gasped’: Bluey’s home for sale, set for record price

The Heeler family in hit series Bluey are set to be millionaires six times over after a shock decision to list their iconic Brisbane home for sale.

The Heeler family in hit series Bluey are set to be millionaires six times over after a shock decision to list their iconic Brisbane home for sale – with prices up 70pc since the show began.

Bandit and Chilli Heeler broke the hearts of millions of fans putting up the ‘for sale’ sign on their world-famous Paddington home at the end of an epic episode over the weekend – a sign of major changes underway for the Brisbane-based award-winner.

The Brisbane house of Bluey from the popular kids' show. A hilltop Queenslander with views of the city in Paddington and multiple rooms is worth over $6m today.

Real estate agent Nick Penklis of Space Property was among fans disappointed to discover the Heeler family planned to leave the coveted inner-city suburb, but said they stood to make upwards of $6m off the sale – and it could go even higher given current record prices.

PropTrack figures show prices have jumped 54 per cent in Paddington in the last three years and about 77 per cent since Bluey began screening in 2018.

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“From 2020 to 2024, a lot of properties have seen ridiculous increases of 50 per cent upwards in value,” he said. “This has unencumbered city views, good land size, multiple bedrooms, multiple living rooms, bathrooms, verandas, a big backyard, great neighbourhood. It ticks every box. Now it would have to be $6m plus and that’s normal for that area. It could even surpass that if it has everything we visualise in the cartoon.”

The new Bluey episode featuring the Heeler house for sale.

Bluey’s publicists at the ABC were unable to answer questions around the move, but fans did not hold back their heartbreak on the show’s Facebook page, with one saying “I gasped” while Yasmin Begue posted “I’m going to need counselling! Wasn’t prepared for that ending”. Christina Chowning agreed saying “OMG! I know! I’m in tears”, while Cassandra White said “whatttt but they just put in a fish pond???”. Belle McBride summed up the change: “I had to sit there for a moment and take in the end, I’m heartbroken”.

Major change is coming for the Heeler family in their much loved show.

Mr Penklis said the home was one of those rare ones that might excite the market.

“The market is strong enough for auction or off market to an exclusive clientele database. When a property like that comes to market, it’s one of those rare products that get people moving.”

Airbnb partnered with BBC Studios, co-commissioner and global distributor of Bluey, two years ago to create a one-of-a-kind experience for fans in this Brisbane house.

See the latest PropTrack Home Price Index

Paddington’s charm, he said, was its lack of high rises and its lower density compared to other inner city areas.

“Where else could they go and have that traditional colonial with wonderful views of the city, community and a lot of character surrounding them,” Mr Penklis said.

“If they’re moving out of Paddington, they might be going rural, bigger land size with a few horses and cows maybe?”

Views of the city skyline can add $1m to house values in Paddington and most other inner city suburbs of Brisbane.

The home, beloved by millions around the world, was best described by Bluey creator Joe Brumm as a heritage Queenslander with wraparound verandas on top of a hill in the high demand Red Hill/Paddington area in Brisbane’s inner west. It has 15 to 20 rooms under roof and a large shady backyard.

He told The Courier-Mail earlier that “the Queenslander/workers cottage just seemed the way to go for a show set in Brisbane”.

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Originally published as ‘I gasped’: Bluey’s home for sale, set for record price