Visitors spend just 26 minutes in this seaside CBD. How the council plans to “revitalise” its centre
Visitors spend just 26 minutes visiting this seaside CBD and “promptly leave”. How the council plans to realise the city centre’s ‘full potential’.
Tasmania
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Visitors to Burnie spend an average of 26 minutes in the CBD before “promptly leaving” according to a draft urban renewal plan aiming to reinvigorate the city by the sea.
A report prepared by GHD for the Burnie City Council said activity patterns in the Burnie CBD remained largely consistent throughout the year, with the cruise ship season having little impact on visitation.
Activity mapping indicated people spent an average of 26 minutes in the CBD, primarily visiting for a single purpose before “promptly leaving”.
Acting mayor Giovanna Simpson said the council planned to transform its city centre into a “vibrant and engaging” place to live and work after incorporating community feedback on key priorities for the city.
Ms Simpson said the final draft of the Burnie City Centre Urban Plan was now available to the public and if anyone felt there were “crucial” elements still missing, final feedback could be provided to burnie@burnie.tas.gov.au.
The report was created by GHD for the Burnie City Council and it said although the Burnie city centre was a significant centre for the region, its full potential was “yet to be realised”.
The community priorities for Burnie were uncovered during co-design workshops held in August and results showed the community wanted a dedicated youth centre, a community hub and a more pet friendly CBD among other aspects.
Some of the key challenges impacting the CBD included gaps in the yearly events calendar, poor “look and feel” of the street and the rail corridor creating a barrier to the foreshore.
According to the report the aim of the urban plan is to capture the “essence and identity” of Burnie as the city of makers. It is an initiative of the Making a Better Burnie 2044 Strategic Plan.
The urban plan is set to run in parallel with the Burnie Gateway Commission which is a project aiming to improve the visual aesthetic of the entrance to the city.
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Originally published as Visitors spend just 26 minutes in this seaside CBD. How the council plans to “revitalise” its centre