Lush laundry hack video using snow fairy body wash goes viral

The clever woman was so “chuffed” with her idea and now everyone’s now copying it.

There is no mistaking that sweet smell of a Lush product. Or the relaxing qualities the sellout Sleepy and Twilight range brings out in the most sleep-deprived parent.

But what if we told you, those signature scents didn’t have to be restricted to the bath or shower?

Thanks to a clever TikTok user, we have discovered a hack using a popular Lush body wash that will give you the best smelling laundry ever.

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Add a cap full of the shower gel to your laundry for a great scent on your clothes. Images: TikTok /@kayleightaylor93

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The Lush laundry hack we never knew existed

When TikTok user @kayleightaylor93 saw someone put the popular Snow Fairy shower gel from Lush in their washing, she decided to give it a go herself – and documented the whole process on the social media platform to inspire others to do the same.

“So I saw someone add snow fairy to their washing machine the other day and it made their clothes smell amazing so I’m gonna do my dressing gown and see how we go,” she said in her video.

She then shared how she used the item for her small load.

“So I’ve got one cup of the snow fairy and I’m just gonna put it down here in the drum with the dressing gown. Then I’m going to add my soap powder as normal. I’m adding a wee touch of softener,” she shared.

A Lush win for the best-smelling laundry

After the gown was put through the wash cycle, Kayleigh says she was thrilled with the result.

“It smells amazing,” she said before putting it in the dryer. “I’m fairly chuffed with that hack,” she added, along with a big thumbs up to camera.

The lush laundry hack gets the thumbs up. Images: TikTok /@kayleightaylor93

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We put the Lush laundry hack to the test

Big fans of both the snow fairy and twilight/sleepy scents, we decided to try out the laundry hack at home.

Nina decided to run her laundry with the snow fairy shower gel with great success.

“It was amazing. I put a small cup full like in the video and my washing came out smelling great. I usually smell like snow fairy, but now even more so. I love it,” she said.

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But it seems as though using the shower gel is definitely the way to go.

Maddie, who loves Twilight decided to put a small amount of the body spray in her washing, but the result sadly wasn’t anything to rave about.

"I've been dousing slightly-dirty clothes in Lush body sprays for years. It's such an easy way to make them smell fresh again - and the scent lasts for ages. So I was excited to learn that people had also been adding them to their washing,” she confessed.

“Sadly, I totally picked the wrong scent to try this hack with. Twilight ended up making my clothes smell way too herbal. I haven’t given up though – I’ll be trying again with another one to see if it is worth raving about.”

But does it work with twilight and with the body spray? Image: Kidspot

Is it good for the machine? 

It’s worth noting that the hack has been used on top loader washing machines, so if you’re planning on trying it out on a front loader at home, please read your machine instructions first. And while the team at Lush do love the enthusiasm, they too are a little wary when it comes to encouraging the hack. 

"While we can't blame our customers for wanting their laundry smelling as good as they do after a Lush bath or shower, it hasn't been tested extensively and so we can't recommend using Lush shower gels or bath products in this way," a spokesperson from the company told Kidspot.

Instead, they recommend spraying the body spray on clothing on linen if they wanted them to smell great.

"A great alternative is to spritz our delicious lavender-scented Twilight Body Spray on bed linen for a restful night's sleep."

This article was first published in November 2020 and updated in June 2024.

Originally published as Lush laundry hack video using snow fairy body wash goes viral