Image credit: Instagram.com/bellahadid

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TikTok, the team here at Vogue and Beyoncé have triple-confirmed it—the cowboy and cowgirl trend is back, big time. Though one could make the case that the Western wardrobe aesthetic has never truly disappeared—pockets of cowboy-dressing folk can always be seen around—its officially entering the current mainstream and runway trend space. 

But it’s a trend easier said than done. With an array of different iterations of the aesthetic, and a fine line between looking chic and intentional, and looking like you’re dressing up for Halloween, considered styling choices must be made to ensure you pull it off to the most sophisticated level. And in good news for anyone wanting to give the new trend a spin, we’ve done the work for you.

Ahead, find seven different ways to style and nail the cowgirl trend. From a city-slicking cowgirl to a coastal one, a casual fit to a prairie-inspired look, here’s exactly how to dress for the West.

The city cowgirl

Known historically as a “concrete cowgirl”, the city cowgirl aesthetic encapsulates someone who may reside in an apartment block in the middle of the city, living a very urban existence, but whose heart (and most importantly, wardrobe) is out with the horses. This look calls for any stock standard basic ensemble—such as jeans and a white t-shirt—with elevated injections of the Western aesthetic. Think sleek black cowboy boot-inspired heels, designer saddle bag and Western belt. Easy and very acceptable to wear day to day, town meets country in this classic chic style.

SHOP NOW: Mini T-shirt in white, $14.90 from Uniqlo

SHOP NOW: Women’s baggy dad wide-leg jeans, $169.95 from Levi’s

SHOP NOW: Chimi 04 large, $230 from The Iconic

SHOP NOW: Isabel Marant Tehora leather belt, $705 from Farfetch

SHOP NOW: Senso Francesca I, $345 from The Iconic

SHOP NOW: Saddle twin bag, $6,300 from Dior

The country town cowgirl

A more laid-back version of the city cowgirl, the country town look is for someone who loves a contemporary fit but with more traditional Western accessories. For this outfit, you’re going to want a pair of boot cut jeans—a cowgirl staple—which are fitted all the way through but with a subtle bell cut flare at the bottom to make way for chunky horse riding-worthy shoes. Jeans like these classics by cowgirl staple brand Levi’s. A suede fringed jacket is a must, and keep those warm leathery tones going with a pair of Equestrian-inspired loafers and a supple leather bag.

SHOP NOW: Bally fringed suede jacket, $4,670 from Farfetch

SHOP NOW: Anine Bing Eva tank in white, $149 from The Lair

SHOP NOW: Soho Legacy bootcut flare jeans, $219.95 from Ksubi

SHOP NOW: Apollo Cola brown gradient lens, $270 from Monokel Eyewear

SHOP NOW: Country Road Australian cotton blend ribbed quarter crew sock, $14.95 from The Iconic

SHOP NOW: Sandler Paragon loafers in brown, $159.95 from The Iconic

SHOP NOW: Bella tan 2-in-1 convertible backpack tote, $329 from Vestirsi

The coastal cowgirl

A look that’s been going viral on TikTok this season, and amongst celebrities—à la Kendall Jenner, mostly—the coastal cowgirl brings the West to the beach. At least sartorially. Warm brown tones continue in this aesthetic with added neutral creams and whites, and modern bikinis and crochet knits paired with stylish cowboy boots, such as these Isabel Marant ones. A cowboy hat, like this style from Lack of Color, is a must-have here, and chunky, bohemian accessories are more than welcome.

SHOP NOW: Aline crochet maxi, $240 (originally $440) from Sir

SHOP NOW: The Ridge in ivory, $159 from Lack of Color

SHOP NOW: Lido Venti triangle bikini, $316 from Net-A-Porter

SHOP NOW: Denver boots, $1,500 from Isabel Marant

SHOP NOW: Miro pendant necklace in silver, $105 (originally $160) from Saint Valentine

The winter cowgirl

When the weather turns colder, it’s a great opportunity to wear one of the major staple ensembles in the cowgirl aesthetic—double denim. A look that is always in style out West, a denim button up paired with a pair of boot cut jeans and a bolo tie is an easy and timeless cowgirl go-to. To modernise the look for city living, we suggest a pair of chic Western inspired loafers, like these ones from Toga Pulla, and a contemporary brown leather bag with knotted details like this Hereu style.

SHOP NOW: Denim shirt, $249 from R.M. Williams

SHOP NOW: Women’s 725 high-rise bootcut jeans, $99.95 from Levi’s

SHOP NOW: Saffiano leather bolo tie, $795 from Prada

SHOP NOW: Country Road Australian cotton blend ribbed quarter crew sock, $14.95 from The Iconic

SHOP NOW: Toga Pulla black metal loafers, $780 from Ssense

SHOP NOW: Hereu brown Espiga bag, $935 from Ssense

The casual cowgirl

A simpler yet classy everyday Western look, the casual cowgirl has her favourite pair of low cut boot leg jeans on rotation, as well as a Western-inspired blouse, like this corset cotton piece from Dsquared2. The look is rounded out in the Western vibe with cowboy boots, obviously, a Western leather belt and a cowboy hat. Bring a more accessible contemporary edge to this outfit with a pair of more modern sunglasses and a shoulder bag.

SHOP NOW: Dsquared2 corest cotton shirt, $750 from Farfetch

SHOP NOW: Women’s superlow bootcut jeans, $129.95 from Levi’s

SHOP NOW: The Ridge in black, $159 from Lack of Color

SHOP NOW: Chimi LHR sunglasses in tortoise, $270 from The Iconic

SHOP NOW: Piper Montana Western leather belt in tan, $59.95 from The Iconic

SHOP NOW: Ariat women’s Western R-toe in distressed brown, $245.95 (originally $319.95) from The Stable Door

SHOP NOW: Joy shoulder bag in brown, $139 from JW Pei

The prairie cowgirl

Coquette meets cowgirl here with this prairie-inspired look. Softer, more feminine and Western-adjacent for those who aren’t so inclined towards the traditional horse girl aesthetic, this look is simple and easy to replicate. A white cotton-voile midi dress like this one from Dôen and a pair of cowboy boots, either low cut or knee high, are all you really need to look ready for a romantic old-timey stroll amongst the fields. Cap it off with a chic saddle bag and warm, gold-toned accessories if you so please.

SHOP NOW: Dôen Ischia shirred organic cotton-voile midi dress, $657 from Net-A-Porter

SHOP NOW: Forma hoops in gold, $185 from Saint Valentine

SHOP NOW: Ranger saddle bag, $389 from R.M. Williams

SHOP NOW: Ganni black low shaft embroidered Western boots, $615 from Ssense

The ranch cowgirl

This one goes out to the fashionable, horse riding cowgirls whose wardrobe belongs out on the ranch—albeit a slightly more luxurious farmhouse. Take Bella Hadid’s lead with a pair of chic leather pants, traditional cowboy boots, woven leather belt and hat for your next ride. To soften the look, a white prairie style blouse like this one from Levi’s and gold accessories make this outfit more suitable for day-to-day.

SHOP NOW: Women’s Carinna blouse, $129.95 from Levi’s

SHOP NOW: Agolde brown Sloane leather pants, $521 from Ssense

SHOP NOW: The Oasis, $149 from Lack of Color

SHOP NOW: Leather wide mesh belt, $49.90 from Uniqlo

SHOP NOW: Jeffrey Campbell Dagget boot, $453.20 from Revolve

SHOP NOW: Lightwave hoops, $2,500 from Sarah & Sebastian

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