Fans floored as weird meaning behind ‘Twix’ is revealed

We never thought the name meant anything – we were too busy munching TBH – but we did not expect this.

2 min read

July 9, 2023 - 8:28PM

Lifestyle

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Have you ever torn open a two-pack of Twix and paused for a moment over the red-on-gold logo before wolfing down the delicious chocolate-coated biscuit?

Twix. What a weird word, you might have thought to yourself.

Or maybe curiosity about the name never occurred to you because you were too busy trying to finish the chocolate before your kids caught wind and begged you to share.

For anyone wondering, wonder no more.

An old tweet from 2018 just surfaced revealing all.

@twix I read that "Twix" is short for "twin biscuit sticks." Can you confirm or deny this? ðŸ§
— Fooji (@gofooji) September 17, 2018

“I read that ‘Twix’ is short for ‘twin biscuit sticks’,” user Fooji tweeted, tagging Twix’s official account.

The chocolate bar maker said they were close, but the definition wasn’t quite right.

“It’s short for ‘twin sticks’,” they wrote.

Minds blown.

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Twin sticks. It's pretty accurate. Photo: iStock

People shocked at real reason Cadbury comes in purple packaging

If you think twin sticks = Twix is weird, the reason why Cadbury chocolate comes in a purple wrapper is going to leave you totally floored.

Cadbury dates back to 1847, when a UK man called John Cadbury established the brand.

The brand found success when Queen Victoria declared it her favourite chocolate and the brand secured a “royal warrant” to make it the official chocolate colour for the queen.

They even used a photo of Queen Victoria on an ad for drinking chocolate.

Given their popularity with the queen, Cadbury changed its official colour to royal purple in her honour.

In recent years, they tried to trademark the shade, Pantone 2865c, but rival chocolatiers Nestle challenged it.

Cadbury is wrapped in purple in honour of HRH Queen Victoria. Photo: supplied

A spokesperson for Cadbury said at the time: "Purple is a colour that has been used by Cadbury for more than 100 years - the colour has always been associated with Cadbury.

"Purple was Queen Victoria's favourite colour and the Cadbury brothers were loyal supporters of the Queen. We have gone to great lengths to guard our trademark rights and… we have been looking to protect the colour for years."

Nestle took the case all the way to the High Court, but Cadbury ultimately got to stake their claim on the colour.

Originally published as Fans floored as weird meaning behind ‘Twix’ is revealed