Bottles of McDonald’s Big Mac sauce sell out in minutes
LIMITED edition versions of a Maccas staple was so popular they sold out in minutes. Now they’re fetching bonkers money on the internet.
Lifestyle
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FOR those who dream of having the coveted Big Mac special sauce always on hand, McDonald’s released a limited-run sold in bottles on Saturday.
But as almost as soon as the 500ml bottles went on sale in 40 restaurants across Australia, entrepreneurial buyers snatched them up and began selling them on auction sites such as Gumtree for 20 times the retail price.
McDonald’s confirms 4000 bottles of the sauce, which went for $4.95 each, sold out in 15 minutes from select stores when they went on sale at midnight on Saturday.
Within minutes, the sauce began appearing on Gumtree for up to $100.
One Gumtree user, known only as Luke in Tasmania wrote:
“This Big Mac special sauce tastes so good I just had to share it with you! Brand new and sealed for freshness.”
This isn’t the first time Ronald McDonald has made his special sauce available in a bottle. Last year, McDonald’s Australia sold a number of limited edition bottles on eBay, some of which went for as much as $18,000 (the money went to the Ronald McDonald House charity).
“We had plenty of Aussies ask us where they could get bottles of our special sauce from, so we’re extremely excited to be able to again give Australians what they want,” McDonald’s senior marketing director Paul Tredinnick said in the lead up to Saturday night’s sale.
“Australians can now use our iconic Big Mac sauce wherever, whenever they want, and on everything from sausages to steak, or even a roast.
“Given how creative people got with the tubs of sauce last year, I can’t wait to see our customers’ Big Mac sauce experiments.”
If you don’t want to blow $100 for Big Mac sauce, we do have a pro tip for you: you can request the sauce be put on virtually any item at your nearest McDonald’s location.
Originally published as Bottles of McDonald’s Big Mac sauce sell out in minutes
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