‘Trendy but fresh’: Toowoomba twins launch skincare company
After watching their mother battle skin cancer, and in a bid to protect their kids from the same challenges, identical twins from Toowoomba launched their own sunscreen brand.
Business
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As typical young Toowoomba girls, identical twins Angela Tallon and Joanne Harding grew up bouncing between and living in some of the country’s hottest climates.
But after they watched their mother battle skin cancer, and when they began having their own children, the business owners realised how important it was for teenagers to start taking care of their skin as early as possible.
So their own brand of sunscreen, New Day Skin, was born.
“Now that the Cancer Council have declared teens a priority population for the slip, slop, slap, seek and slide message we are more determined than ever to bring about positive change to attitudes towards sun protection,” Ms Tallon said.
“We know that sunscreen is not a suit of armour and teens need to wear sun protective clothing, broadbrimmed hats, seek shade and wear sunglasses.
“But our number one mission is to protect our children while also empowering them to take responsibility for their own health and wellbeing.”
It’s been a labour of love for the Downlands alumni, who spent two and a half years developing the products in between raising five kids between them.
The business duo found interest in skincare began to peak when children reached “tween” years, and described it as a “critical” time to start educating them on sun safety.
“Unfortunately, we know there has been no significant decrease in teenage sunburn rates in the last 12 years in Australia,” Ms Tallon said.
“In fact, we could fill Suncorp Stadium 19 times with the amount of Aussie kids aged 12-17 who have reported being sunburnt in the past 12 months – that’s 26 per cent or half a million teens.
“We want kids around the world to wake up to an exciting new day and voluntarily apply SPF 50 sunscreen as part of their morning routine and throughout the day.
“We want to encourage our teens to be active and enjoy the outdoors – we know that exercise improves mood and reduces stress.
“But simply waiting for a bus or a train, riding a bike or scooter to school, playing in the lunch hour – these activities expose teens to UV rays.”
To learn more about the business, and to purchase the products CLICK HERE.