Microsoft boss Steve Ballmer gives host Ryan Seacrest some love before delivering the opening night keynote address of the International Consumer Electronics show in Las Vegas. Picture: AFP

Sony promoted its XPERIA smartphone at the show, which goes all week. Picture: AP

Sony boss Howard Stringer gets expansive about a new home projector. Picture: AP

Sony Electronics chief Phil Molyneux introduces the foldable Tablet P. Picture: AP

Technology reporters keep a close eye on the Parrot 'A.R.Drone 2.0' during the CES Unveiled section of the program. Picture: AFP

Kelly Clarkson adds some star power to a Sony press conference. Picture: AP

Lenovo's Richard Labennett points out the features of the X1 Hybrid laptop computer. Picture: AFP

DISH chief Joe Clayton holds a mascot named Joey during a press event at The Venetian. Picture: AFP

Intel's ultrabooks look old-fashioned from afar but are controlled by gestures and come with tilt censors. Picture: AFP