Electric vehicles can be risky, just ask Keneally
Kristina Keneally knows more than most the dangers of pinning too much hope on electric cars.
Bill Shorten’s electric vehicle policy troubleshooter Kristina Keneally knows more than most the dangers of pinning too much hope on the rapid rise of electric cars — her husband Ben Keneally was chief Australian strategist and marketer of failed EV venture Better Place.
The Israeli-founded company, which filed for bankruptcy in 2013, was an early mover in the EV business, developing a battery-charging and switching service that it planned to roll out across Australia.
Mr Keneally worked with the head of the company’s Australian arm, dot.com millionaire and one-time Victorian Labor MP Evan Thornley.
The company was named one of the world’s “top-50 green game-changers” in 2011, with Mr Thornley predicting EVs would arrive in Australia “in mass volumes” by 2012.
The business model was built around cars with interchangeable batteries. Senator Keneally told The Australian yesterday that Better Place had picked the wrong technology.
“Better Place promoted battery-swap stations, which people didn’t want,” she said.
“Better Place’s main global competitor, Tesla, and its main Australian competitor, Brisbane-based Tritium, focused on ultra-fast charging stations and are going from strength to strength.”
She said the fast-charging technology that ultimately beat Better Place was “precisely” the technology that Energy Minister Angus Taylor endorsed last year with a $6 million taxpayer-funded investment.
Labor has been under pressure over its pledge last week to set a target for EVs to make up half of all new vehicle sales by 2030, and implement a tough new carbon emissions standard for light vehicles of 105gCO2/km.
Senator Keneally leapt into the role of EV policy defender, getting a Department of Environment official to confirm in Senate estimates committee hearings this week that the government’s carbon abatement policies assume a 25-50 per cent EV uptake by 2030.
She also dug up pictures of Liberal MPs in EVs, and articles by Josh Frydenberg expressing his admiration for the technology. Scott Morrison has claimed Labor’s EV policy would “end the weekend” by pushing Australians out of four-wheel-drive vehicles into cars that couldn’t tow boats or caravans.
“Here he is, Joshy hanging out with some electric vehicles,” Senator Keneally said on Monday, waving a photograph of the Treasurer in an electric car.
Mr Keneally worked for Better Place from 2009 to until March 2013. The company filed for bankruptcy in Israel in May 2013, and was liquidated in November that year.
When Senator Keneally was NSW premier, Better Place was reportedly invited to exclusively bid for a recharging network by the state-owned EnergyAustralia, which ultimately did not proceed.
The then premier said at the time that she absented herself from cabinet discussions whenever electric cars were discussed.