Melbourne Cup Carnival continues in ‘year like no other’
It has a history that spans three centuries, an influence that reaches across the globe, and an iconic status makes it ‘the race that stops a nation’ ™
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In this year of unprecedented disruption, the Melbourne Cup Carnival will bring Australians together once again to watch 24 world-leading thoroughbreds thunder down the track on November 3.
For the 160th time, the Victoria Racing Club will host the big race and all the usual high-fashion and fun will continue.
While it won’t be on location at Flemington Racecourse, the VRC has created a “party-from-home” opportunity on its Cup Week™ site. Now more Australians than ever can get involved in style. From Racing to Entertaining, Fashion to Socialising — the new virtual HQ has it all at cupweek2020.com.au.
VRC Executive General Manager Caroline Ralphsmith said the site would allow 2020 everyone to achieve the classic race day experience from home.
“Cup Week 2020 will be like no other, but we’re thrilled to bring the magic of the event to everyone in Australia,” Ms Ralphsmith said.
The four greatest days on the Australian racing calendar
Kicking off with AAMI Victoria Derby Day on October 31, the Melbourne Cup Carnival is the best week of racing in Australia.
While many love the party and the prestige of Cup Week, for most, racing is more than a sport, it’s a passion. Racing lovers from around the globe keep a keen eye on the track and the world-class, heart-stopping Group 1 racing.
So when the Melbourne Cup Carnival begins, cupweek2020.com.au will be your one-stop digital destination, with everything you need to prepare for all four race days, including digital racebooks. And don’t forget to tune in to Network 10 and 10Play all week long to watch the action live from Flemington racecourse.
A high-end restaurant at home
Re-create the festival atmosphere of the Melbourne Cup Carnival with Chef-created home feasts.
Premium food hampers are available for home delivery across Australia, offering fresh, delicious, festive options.
These include grazing platters with marinated Camilo olives, pesto and heirloom tomato salsa bruschetta and Atlantic salmon nourish bowl with pickled ginger ponzu from Truffleduck; savoury bites with sparkling from The Fresh Collective, and race-day favourite plates from the Peter Rowland Group.
And available exclusively in metropolitan Melbourne, the nine-course Neil Perry x Lexus picnic showcases the freshest seasonal produce from local providers, including first harvest salmon pearls, chive and creme fraiche blinis; Sichuan eggplant with jasmine rice; and strawberry mascarpone cake.
A range of fresh and festive menus and recipes to make at home can be found on cupweek2020.com.au.
Your own private Birdcage
Themed events bring home the party. Suppliers Lenzo and Sports Ink Design have curated classic offerings, including balloons and table-setting packs and other party ware.
Floral creations from Fig & Bloom and Flowers Vasette will also raise the bar on your private function.
Entertainment is easy, with Spotify music playlists available via the Club’s account: FlemingtonVRC.
Myer Fashion on your front lawn
Fashion will continue all week long and you can still get involved from wherever you are. There are four new Just For Fun categories to enter, including Mad Hatters, Cup Week Costumes, Family Ties and Lounge in Style. All you need to do is enter via your public Instagram with #cupweekfashion and the hashtag of the category, to go into the running to win some great prizes. Winners will be announced live on air via our broadcast partner Network 10 on Seppelt Wines Stakes Day, Saturday November 7.
As Australians await a post-restriction new normal, VRC’s Cup Week TM continues live, free and fun on Network 10 and cupweek2020.com.au.
The VRC’s Ms Ralphsmith said all were welcome to take advantage of the interactive platform, which also offered special discounts and offers for VRC members.
The 2020 Melbourne Cup Carnival begins with AAMI Victoria Derby Day on October 31, followed by Lexus Melbourne Cup Day on November 3, Kennedy Oaks Day on November 5 and Seppelt Wines Stakes Day on November 7.
Visit cupweek2020.com.au — the official virtual Cup Week headquarters, and trust that the Victoria Racing Club has you covered for everything Melbourne Cup Carnival: from Racing to Entertaining, Fashion to Socialising.
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