Lumin seeks $750k to pitch data-collection tools to world

Adelaide-based sports technology start-up Lumin Sports Technology is seeking $750,000 to expand.

Lumin Sports founder and CEO Ben Tripodi

Adelaide-based sports technology start-up Lumin Sports Technology, backed by former AFL stars Matthew Pavlich and James Begley, is seeking $750,000 as it looks to deliver its platform to sports teams across Europe and the US.

The company, founded by ­former triathlete Ben Tripodi, has built a software platform ­featuring data collection tools and specialised visualisations for pro­fessional teams to use.

Lumin’s Phila app tracks the wellness of athletes through their smartphones.

The information is then sent to coaches and medical personnel in real time. Its ARC platform collates data from different sources, crunches the numbers and presents the findings to team managers.

Mr Tripodi said he was seeking the capital to increase staff numbers and round out his platform suite, as well as develop products targeting prosumers.

He said his start-up was ­chasing a significant slice of the $45bn global sports technology market.

“We’ve found repeatedly in our research of the market that Australia is looked to for its leadership in sports science, data and analytics,” Mr Tripodi said.

“We’ve had a strong run of early success and signed a ­number of significant sporting ­organisations which has allowed us to rapidly develop our platforms in a real-world environment.

“We’ve been in product development and testing mode for the past 18 months and we’ve proven our product in professional sports.

“This next wave of capital will allow us to grow our sales ­rapidly and increase our subscriptions in Europe and the United States.”

Mr Tripodi said Australia was already seen as a global leader in sports science and data thanks to the Australian Institute of Sport and the leadership of the AFL, the rugby codes and Australia’s Olympics programs.

He said he would target ­professional bodies in Europe and the National Football League in the US, where there was already interest in Lumin’s portfolio.

“Sports teams abroad are all creating more data every day, but it’s only recently that technologies such as ours have become available to make sense of it all,” he said.

“What our technology does is help visualise that data quickly, easily and effectively to allow coaching staffs to make the right decisions in real time when it comes to training, recovery and management.”