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CommBank to expand sponsorship portfolio with Football Australia

Having already qualified for the FIFA World Cup, the Socceroos now have a new naming rights sponsor as the good news continues.

NewsWire

Football Australia has confirmed that CommBank will become the FIFA World Cup-bound Socceroos’ new naming rights sponsor as part of the financial institution’s growing investment in the sport.

Already the main backer of the Matildas, CommBank will take over from Subway as the Socceroos’ major sponsor in September.

It’s part of a new six-year deal, reportedly worth between $10m and $15m each year, that will result in the bank becoming FA’s major sponsor at all levels.

The FIFA World Cup-bound Socceroos have secured a new naming rights sponsor. Picture: Robert Cianflone/Getty Images
The FIFA World Cup-bound Socceroos have secured a new naming rights sponsor. Picture: Robert Cianflone/Getty Images

“We are beyond delighted to take this next step in our relationship with CommBank and continue with our joint purpose of creating a game that is accessible to and loved by all Australians,” FA’s interim chief executive officer Heather Garriock said.

“CommBank have been incredible partners since 2021. In the four years since, we have together taken the women’s and para games from strength to strength, and we cannot wait to extend this success into other programs.”

The sponsorship will also result in CommBank’s naming rights scope expanding to the Olyroos, the Young Socceroos and the Joeys.

CommBank chief executive Matt Comyn, said: “With the Socceroos facing the upcoming FIFA World Cup 2026 and the Matildas preparing for the Australia-hosted AFC Women’s Asian Cup, there has never been a more exciting time to be a fan of football in Australia.”

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Original URL: https://www.theaustralian.com.au/breaking-news/commbank-to-expand-sponsorship-portfolio-with-football-australia/news-story/8371d785bf916497cba0d6d493bddd8d