Can you spot why everyone is shredding the NBN’s advert for online gaming?
THIS ad was designed to promote the NBN but failed big time. Can you notice why the internet has been shredding the government-owned corporation?
TAKE a look at this advertisement from NBN? Do you spot the massive fail/s?
The image shows two young girls playing a PlayStation underneath the words “Game online in a whole new way — The NBN network. Fast internet for everyone”.
If there is still nothing that jumps out at you, chances are you might not be a gamer.
However, if you have ever owned a PlayStation you will notice the controller held in the photo — for an ad in 2018 — are actually from a 20-year-old iteration of the console.
The blunder was first spotted by eagle-eyed Scott Rhodie — who in a bizarre twist happened to be their former digital communications manager.
“Hey @NBN_Australia if you want to make people feel like they are getting the future how about not using stock photos showing a PS3 controller when the Sony PS4 came out in 2013 ... the controller shown came out in 2006”, he wrote, blasting the company on Twitter.
Hey @NBN_Australia if you want to make people feel like they are getting the future how about not using stock photos showing a PS3 controller when the Sony PS4 came out in 2013...
â Scott Rhodie (@ScottRhodie) January 2, 2018
The controller shown came out in 2006. pic.twitter.com/hkVVohWfIZ
The blunder was even worse than first expected after it was discovered the original stock photo showed a corded PS1 controller, which had been photoshopped to give the illusion of a newer model by removing the cable and including a mini-USB port.
Someone found the original (Thanks, @SyamaMishra) and it is a PS1 controller with the cable photoshopped out and a mini-USB rather than a micro-USB added!!
â Scott Rhodie (@ScottRhodie) January 3, 2018
Which puts the date of the controller around 1995 - over 20 years ago!!
It was also noticed that the poor Photoshop effort had removed the girl’s torso — look below the controller and see the couch.
Man, I missed the terrible couch/chest hatchet job before! This is just awful photoshop no matter how you swing it!
â Quinny the who? (@Q_dog) January 3, 2018
As expected, the internet was quick to savage the company’s fail.
LOL, it should be no surprise that @NBN_Australia is stuck in 2013. Really no surprise at all.
â Shane Bryan ð¬ (@ShaneBryan_IT) January 3, 2018
Also, tell me how that NBN delivers gaming in a "whole new way". You don't provide any of the gaming infrastructure such as the Playstation Network or Xbox Live. All you provide is a few decent links, and on average - sub par connections to those services.
â Shane Bryan ð¬ (@ShaneBryan_IT) January 3, 2018
I don't see the problem. Its perfectly in line with the NBNs core goal of being ready to support 1995 levels of demand by 2050. Cant fault them for being #accurate.
â Ash Guy (@theashguy) January 3, 2018
Surprised it was a Commodore 64 #nbnfail
â David Ward (@Farmer_Dave999) January 3, 2018
ððð
â mrs nixon (@MrNixonsWife) January 3, 2018
Oh wait. Itâs not really funny, is it?
â Lord Facepalm (@Yougetafacepalm) January 3, 2018
Amazing. @NBN_Australia, happy to provide a photo of myself gaming for your ad campaign. Be warned though, I'm not a retro gamer.
â GamingForTheWeekend (@GamingFTWeekend) January 3, 2018