Netflix is trialling in house ads

EXCITED for ad free viewing with Netflix? Well that could soon be about to change, with users reporting that Netflix is testing out ads.

Netflix, the leading Internet movie and TV subscription service, is heading down under, announcing today it will expand into Australia and New Zealand in March 2015. The highly anticipated launch of the streaming service will allow Internet-connected users in both countries to access the premium and unique Netflix offering in high definition and even 4K where available. Original series available at launch include Marco Polo, BoJack Horseman and All Hail King Julien. Image details: Charlie Cox stars in the Netflix Original Series “Marvel’s Daredevil.” Photo: Barry Wetcher

THINK Netflix was your solution to ad free viewing? That could soon be about to change.

The streaming company is currently experimenting with ads that run both before and after a user watches a TV show or movie.

At this stage, the type of ads shown are only that of its own original shows, like Daredevil and House of Cards and not third party advertising like on Hulu and Foxtel.

Wtf @netflix commercials? The reason we use your service is so we can get away from ads. That super sucks.

— Gerg (@xerostyle) May 30, 2015

After initially being reported by Cord Cutter News, a Netflix spokesman confirmed to Motherboard earlier today that the service was indeed testing the ads.

“We are running a test to show some of our original programming,” he said.

Also adding that while they are testing the feature, like many features they test, it might not necessarily make it to market.

“As with any Netflix product test, this may never come to all our members,” the spokesman said.

While Netflix isn’t selling third party advertising and may not ever be planning to, their platform is set up to be perfect for advertisers due to knowing your viewing habits extensively. This could allow for more specific targeting than just about any other service on the web.

At the same time, Netflix’s chief product officer Neil Hunt last year said that companies “need to find a different place to advertise,” due to “internet TV [being] divorced of the need of advertising revenue because we can develop direct relationships with the consumer.”