Fake Apple ad tricks users into destroying their iPhones

A FAKE Apple advertisement for the new operating system iOS 7, circulated online, fooled users into thinking their iPhones had a new, exciting feature.

The fake Apple ad has led some to destroy their phones.

A FAKE Apple advertisement has fooled users into destroying their iPhones by claiming the iOS 7 software update makes the devices waterproof.

“Update to iOS 7 and become waterproof,” the spoof ad reads.

“In an emergency, a smart-switch will shut off the phone’s power supply and corresponding components to prevent any damage to your iPhone’s delicate circuitry.”

iOS 7 makes your iPhone waterproof - here is what apples official website said pic.twitter.com/l7UAnBozAe

That’s complete nonsense, of course. But the image, which has been circulating on social media since originating on 4chan, looks just like a real Apple advertisement.

Some users have fallen for the trick and dunked their phones in water, breaking them in the process, The Independent reports.

Anyone have a iPhone for sale? Someone told me iOS7 was waterproof and obviously mine wasn't....

“@AjakeC1: iOS 7 waterproofs your phone! Go try it out!” NOW MY PHONE HAS WATER DAMAGE.!

Their fellow iPhone users weren’t exactly sympathetic.

In all honesty, I think if you believe a new software update will make your iPhone 'waterproof' then you deserve to have it ruined.

How stupid must people be to fall for this... http://t.co/5je01b1SWr pic.twitter.com/rRV3OVRQ16

That may be a little harsh. But take note Apple users, the iOS 7 update does NOT make your iPhone or iPad waterproof. Keep your devices dry.

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The fake Apple ad has led some to destroy their phones.

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