Finish recycling program offers households more options to save soft plastics from going to landfill

Environmentally conscious households will soon be able to save more soft plastics from going to landfill through this new recycling program.

Environmentally conscious households will soon be able to save more soft plastics from going to landfill, with Finish dishwashing products offering a free recycling program.

The dishwashing company is teaming up with recycling company TerraCycle to provide Australian and New Zealand customers with a free and convenient way to recycle Finish-branded dishcare soft plastics and help divert them from landfill.

Finish packaging will be able to be recycled more easily. Picture: Supplied via NCA NewsWire

Consumers will be able to collect Finish-branded dish care in cardboard boxes in their homes, offices, schools or community centres.

Once their collection boxes are full, a free postage label can be downloaded from the program website and sent to TerraCycle for recycling.

Finish’s head of sustainability Laurie Ferland-Caouette said the free recycling program was a way to help consumers recycle.

“Here at Finish, we prioritise offering effective cleaning products to households while ensuring we help reduce plastic waste where possible,” Ms Ferland-Caouette said.

Dishcare brand Finish has launched a free recycling program to recycle soft plastics packaging. Picture: Supplied via NCA NewsWire

“We are very excited to be able to offer a free recycling program with TerraCycle for our soft plastic dishcare packaging which anyone in Australia or New Zealand can access for free via their local post office.”

Soft plastics are not accepted by kerbside recycling services in Australia or New Zealand.

TerraCycle general manager Jean Bailliard said the program was an “easy, free and convenient” way to recycle.

“While everything is technically recyclable, complex packaging may not be accepted by traditional kerbside recycling because it is more difficult to recycle and the costs of recycling is often greater than the value of recycled raw material,” Ms Bailliard said.

“At TerraCycle we aim to eliminate the idea of waste and divert as much waste as possible away from landfills and, even more importantly, away from our waterways and oceans.

“This is why we are very excited by the opportunity to work with Finish to make recycling accessible to Australians and New Zealanders in every postcode in the country.”