Manchester United jersey: Sexism row over cleavage flashing top

THE new Manchester United women’s jersey has generated much controversy in the United Kingdom, and has been branded “discriminatory” on social networks.

THE new Manchester United women’s jersey has generated much controversy in the United Kingdom, and has been branded “discriminatory” on social networks.

Unveiled last Saturday, the new design by Adidas is tighter than the male version and features a more plunging V-neckline than that of last year’s jersey, which was designed by Nike.

Seriously @adidas?! why is the V neck so low compared with mens one? Some of us don't like to show cleavage. @ManUtd pic.twitter.com/km4nOPs0nK

— Helin (@MUnitedGirl) August 1, 2015

Despite criticism on social networks, others have embraced the new design and branded it as more “feminine” and an improvement on previous masculine designs.

An Adidas spokesman insisted in a statement that the garment was developed after consultation with supporters, and also cited a local newspaper poll which saw 75 per cent of readers back the design.

“Adidas provides an adult shirt which is a replica of what the players wear,” the statement read. “Based on research from fans, we also offer a women’s shirt as part of our lifestyle range of products. This range has a slightly different design and fit to give fans a choice.”

Originally published as Manchester United jersey: Sexism row over cleavage flashing top