Rye re-imagined beach house and fashion shoot location becomes viral star for buyers who just wanna have sun
A Peninsula beach retreat has made its owners a six-figure sum within 12 months, following a renovation inspired by a Danish summer house. Find out how the home scored the big bucks.
A re-imagined, retro beach house so stylish that it has its own Instagram account is turning heads on the Mornington Peninsula.
The home 97 Avon Rd, Rye, named Dune Beach House as a nod to the nearby back beach, has more than 1200 followers on its social media profile.
Owner Matthew Talbot says the Insta account was even seen by scouts from a business that provides locations for photo shoots and television commercials, Photoloco.
RELATED: Rye: Half pipe skate ramp painted generates big interest in creative house
The Body Shop mogul makes move towards $10m sale on the Mornington Peninsula
Mornington Peninsula family’s beach box could sell for a $1m
As a result, the house has since starred in campaigns for homewares and fashion labels including Adairs, Kip & Co and Sage & Clare.
When Talbot and his partner Talal aren’t enjoying the residence as a retreat from Melbourne, it serves as a short-term rental accommodation business.
“It has made nearly $100,000 in a year with Airbnb and photo shoots,” Talbot said.
It’s a far cry from when he first inspected the circa-1970s house, about two years ago.
“When we purchased it, it was needing a lot of love and TLC,” Talbot said.
“It has got so much character, I knew when I saw it that it had potential.”
As the head of construction and visual merchandising in Australia and New Zealand for
global fashion and lifestyle company Hugo Boss, a role in which he oversees the build and fit-out of new stores, Talbot’s skills came to the fore during Dune Beach House’s five-month-long renovation.
Both he and Talal were involved in the design, hands-on labour and landscaping the
884sq m block.
“I love something that has got character and is beautiful, and breathing new life back into it,” Talbot said.
He adds that they wanted to retain the three-bedroom house’s original feel, with the reno project inspired by a Danish summer house, or sommerhus – traditionally small abodes with wooden facades.
Built from cedar wood, with timber-lined cathedral ceilings and wooden floorboards, Dune Beach House’s kitchen looks out to the front deck.
Downstairs features a central living and dining space, sitting and reading room with a wood and gas fireplace, two bedrooms, bathroom with a claw foot tub and laundry.
The upstairs mezzanine level is equipped with the main bedroom suite, a living space, ensuite, walk-in wardrobe and two balconies with treetop views.
“The whole place is very peaceful, you can hear the waves crashing,” Talbot said
He and Talal also renovated the separate guesthouse containing a bathroom, kitchen and dining facilities and a double carport.
The main house’s hi-tech inclusions in a touch pad to gain entry and a smart home technology system that can remotely switch on the airconditioning, lights and sprinklers.
Dune Beach House’s furniture and short-rental accommodation business will be offered as an additional package for interested buyers.
The house has a $1.49m-$1.639m asking range.
Sign up to the Herald Sun Weekly Real Estate Update. Click here to get the latest Victorian property market news delivered direct to your inbox.
MORE: Drysdale House: Former Australian House Museum exhibit ready for a new owner
Vic beach pads: Where to snag a bargain for an up to 10 per cent discount: PropTrack
Near Foster, Versace Castle looks like a 300-year-old fairytale fortress – and it’s for sale
Originally published as Rye re-imagined beach house and fashion shoot location becomes viral star for buyers who just wanna have sun
$130k gain in 8 weeks: millennials outpacing Boomers in home game
Millennials are shaking up the housing game in this Aussie state, outpacing Boomers with surprising investment moves. Find out the strategies turning the property market in their favour.
Tycoon’s 10-year battle to build $6m garage
A car sales tycoon worth millions has endured a nearly decade-long battle with his home. And now he’s finally learned his fate.
‘What f****rs you all are’: Vic landlord’s nightmare tenant battle
A tenant who allegedly blocked her rental home’s toilet so badly that it had to be broken before it could be fixed, and intimidated property managers, has cost her landlord thousands in legal fees.