Kmart launches new living range with products as little as $8

Kmart has just launched its new homeware range but there’s one item in particular causing a frenzy online.

It appears Kmart can do no wrong by its loyal fan base, and its new living range is no exception.

From bedding, furniture, dining and kitchenware, the February range boasts a bunch of affordable, Scandi and urban products.

But there’s one item, in particular, that is getting the most attention – a $69 timber chair.

Since Kmart posted a photo of the tan-coloured seat to its Instagram page, it has attracted nearly 12,000 likes and hundreds of comments about why people “they need this in their life”.

“Omg love this!” one shopper said.

“I need this chair,” said another.

“I really love this chair, I think we need one,” a woman said, tagging her partner.

“I don’t know why but I need this in my life!!!” a fourth commented, prompting Kmart to respond: “It’s a must-have.”

The indoor product is made from polyurethane, rubber wood, recycled sponge and plywood and also has a upholstered version in grey for the same price ($69).

The latter item already has a five-star rating out of 95 reviews.

“Great price, looks good only complaint is it is very firm. Hopefully it will soften up with wear,” one review read.

“Quality is better than expected both fabric and timber look and feels great but yet are comfortable and firm,” said another.

The $69 chair also comes in an upholstered grey colour. Picture: Kmart

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Kmart general manager of merchandise Callum Smith said the range’s low prices made it so attractive to customers.

“We want to make everyday living brighter for our customers. That means giving them the latest trends and styles at everyday low prices that everyone can enjoy,” he said.

“We’ve made a commitment to bring customers low prices for life, and this new Inspired Living range is an extension of this commitment.”

The new range has a more industrial, Scandi and urban vibe, with Mr Smith adding it’s inspired by the Australian and New Zealand landscape.

Kmart has launched a new homewares range across Australia.

The collection is inspired by Australia’s diverse landscape and laid-back lifestyle.

Other popular products include the marble coffee table $49, the Roxie cushion $12, the sheared wool blend Medium printed rug $69, and the set of oak look tables for $49.

Customers can also get their hands on boldly printed cushions for $8 and plush velvet stools in a rainbow of colours for $20.

“We already know that our Kmart customers have a great sense of style, and we wanted to create a range that reflected this and allowed them to be creative and style spaces in their own unique way,” Mr Smith said.