Coles launch Lamington Christmas pudding as part of their festive range

LOVE it or hate it, chances are it will make an appearance at your dinner table this festive season. But this variation may have you going for seconds — or none at all.

WHEN it comes to Christmas pudding, you either love it or you hate it.

Despite being traditional festive fare, not everyone is into the rich, warm and fruity baked dome doused in custard, because not everyone wants to finish off a huge feast of ham, prawns and turkey with a dense bowling ball of a dessert.

For this reason, supermarket giant Coles has taken a different approach to the pudding market this season — and launched a range of desserts that scrap tradition.

Is this the most Aussie Christmas puddings of all time?

As part of their new Christmas range, Coles have banked their dollar on the pudding haters — by introducing a bizarre love child between a traditional Christmas pudding and Australia’s favourite cake.

It’s called The Lamington Pudding.

Described as a light moist sponge pudding with chocolate sauce and desiccated coconut, the pudding has been created to cater for customers who want an alternative to tradition.

“For those keen to try something new, our Coles Lamington Sponge Pudding is a sweet twist on an iconic Aussie favourite that can be enjoyed throughout the festive season,” Coles General Manager Bakery, Jon Haggett, told news.com.au.

The Lamington Christmas pudding will retail for $7 and is currently in store.

“Australians still love a Christmas pudding which is why we have brought back the Coles Finest Luxury Christmas pudding with sugar gold glitter.

“We’ve worked hard to create a range that will excite our customers and add something special to every occasion.”

Mixing up the concept of a Christmas pudding isn’t anything new.

Last year, trendy ‘golden’ Christmas puddings killed off the age-old tradition of setting the desserts on fire.

In the UK, figures from pudding maker Matthew Walker revealed that Heston Blumenthal-style puddings adorned with gold dust, glitter and melting centres were taking over the Christmas dinner.

To coincide with the golden trend, Coles introduced the Chocolate & Salted Caramel Bombe for $7.

Chocolate & Salted Caramel Bombe from Coles 2016 Christmas range.

While it looked like a pudding, the rich dessert was anything but, with sauce bursting from the out layer when heated.

Woolworths also went with an experimental variation to the pudding, by rolling out a gold Belgian white chocolate and vanilla layered mud cake, which have small chocolate golden balls that spill from the centre when the first slice is removed.