White Lotus stars stun in lingerie for Skims Valentine’s Day campaign

Simona Tabasco and Beatrice Grannò have answered the call from Kim Kardashian to represent Skims for a new fashion campaign.

Even Kim Kardashian is still not over ‘The White Lotus’.

On Monday, the Skims founder took to Instagram to announce her brand’s 2023 Valentine’s Day collection with a campaign starring none other than Simona Tabasco and Beatrice Grannò (aka Lucia and Mia in The White Lotus).

It’s the first global campaign for the stars, who played sly escorts in the second season of the HBO show.

Their scheming characters caused havoc as they seduced and swindled guests at the fictional resort in Sicily.

Sabrina Tabasco and Beatrice Grannò pose for the latest campaign by Skims. Picture: Instagram

Sabrina Tabasco and Beatrice Grannò are friends on and off screen. Picture: Instagram

Kim is clearly a fan.

“I watched the White Lotus and had to have my girls,” Kim captioned a carousel of steamy shots featuring the breakout duo, who have also been friends in real life for over a decade.

“To be featured in a global fashion campaign with Beatrice that celebrates friendship, women, and feeling empowered and sexy in your own body is so rewarding,” Tabasco said

“I had so much fun shooting the Skims Valentine’s campaign!” Grannò said.

“Having the opportunity to work alongside my friend Simona and to experience our first global fashion campaign together is something very special.”

Kim Kardashian loves The White Lotus. Picture: Instagram

Kim said she had to have the stars as models. Picture: Instagram

Kim’s post immediately went viral, picking up more than 2 million likes in just two days.

The campaign marks the latest in a string of star-studded ads from Skims, which have previously included everyone from Heidi Klum to Brooke Shields.

And while it might be the first time Kardashian’s turned her favourite TV show into a campaign, “The White Lotus” is far from the first popular series on which she’s pressed play; she previously declared her love for “Bridgerton,” even asking to attend one of the show’s fittings.

Instead of Regency-era corsets, she’s clearly got her own sexy styles to burn for this Valentine’s Day.

The pair featured black lingerie. Picture: Instagram

They also modelled in pink. Picture: Instagram

Just in time for the loved-up holiday, the limited-edition collection drops on Thursday and features everything from super-sexy lingerie to heart-themed pyjamas for celebrating Valentine’s (or Galentine’s) Day in style.

And while you probably wouldn’t want to gift your loved one a stay at a White Lotus, there are plenty of gift-ready styles and sets in the line, including the Fits Everybody Skimpy Scoop Bralette Pack and Fits Everybody Bandeau Pack the actresses modelled.

If you’ve been “hearting” the viral Skims slip dress for awhile, the new drop could also be the perfect time to try it in a soft pink shade, or add some lace to the look with the Fits Everybody Lace Slip Dress.

This story was published by Page Six and was reproduced with permission.