People are going crazy for $12 Kmart bikini with secret feature
Budget retailer Kmart has sent Aussie shoppers into a spin with a $12 leopard-print cozzie that does more than just look good at the beach.
Nothing screams “summer is coming” more than a red-hot bikini that people are clambering over themselves to get their hands on.
Especially when it’s a budget $12 pair of swimmers that people are frothing over.
Kmart — who are no strangers to causing chaos when it comes to affordable fashion — recently released a leopard-print bikini that not only looks stylish but has a hidden feature people are loving.
Curious? Well so are we.
RELATED: The $14 Kmart leggings every woman should own
RELATED: ‘I’m officially obsessed with Kmart’s $25 sculpting jeans’
The snug high-waisted bottoms have a built-in tummy control feature that helps wearers look and feel their best. And judging from the reaction on social media, people are loving it.
On Instagram, women have been sharing selfies of themselves wearing the gorgeous two-piece — which costs $24 for both the bra and bottoms — calling it “fabulous” and “awesome”.
Dedicated fan page of the budget retailer, The Kmart Lover, shared an adorable snap of a fan in the bikini, beaming confidently for the camera as she posed in her cozzie.
“Love these,” one person commented.
“Holy heck they look awesome on you,” another said.
She’s not the only Instagram user who is a fan, with another revealing they were “so happy” they’d finally scored a set.
Plus-size fashion model Lavi Love also shared photos of herself in the popular bikini, along with an empowering message about body confidence.
“Body confidence does not come from trying to achieve the ‘perfect’ body. It comes from embracing the one you’ve already got,” she said.
For those who aren’t a fan of two-pieces but love the wild pattern, there’s also a full-piece costume available for $19 that is proving just as Insta-worthy.
One shopper shared a snap wearing the trendy piece on a cruise ship in Italy, while another rocked hers to the beach in Hastings Point, NSW.
Just like the bikini version, this too has a hidden feature — a built-in shelf bra that offers support for your breasts.
While people have been struggling to get their hands on the swimmers, Kmart has assured news.com.au there’s more stock hitting stores soon.
Continue the conversation @RebekahScanlan | rebekah.scanlan@news.com.au