Bec Judd rocks budget outfit from Target – including $41 knit dress

Fans of the influencer and mum-of-four have been left in disbelief after the fashionista stepped out wearing a very affordable outfit from Target.

She’s usually dripping in custom couture or rocking her own activewear label, but Bec Judd has just stepped out in a surprisingly affordable outfit.

The mum-of-four attended an event at Chadstone in Melbourne wearing an outfit made almost entirely from items sold at budget retailer Target – and the knit dress she had on costs just $41.

Bec, who is also a paid ambassador for the shopping centre, wore the bargain ensemble to launch the Target Pop-Up which is running until Sunday.

The 39-year-old wore the retailer’s “Preview Pointelle Dress” which is currently on offer in the store’s Click Frenzy Sale for $41.30, down from $59.

She teamed the beige maxi dress – which features flared sleeves and skirt – with a matching hat and coat, also from Target.

Bec Judd has rocked a budget outfit from Target – and the knit dress costs just $41. Picture: Supplied

The “Longline Teddy Overcoat” is also currently on sale, priced at $63.20, down from $79, while the $17.50 “Wool Felt Hat”, has been reduced by $7.50.

The special prices end at midnight June 29.

On Instagram, Bed declared: “@targetaus is back baby.”

She wrote: “The new direction of the brand includes elevated designs, incredible quality, sustainable and ethically sourced materials (Target is aiming to be net zero by 2030), and some great community initiatives.

“As a kid whose childhood wishes were often granted at the Target lay-by desk, it’s great to see them heading back to their former glory.

“I’m wearing a Target dress, coat and hat.”

The mum-of-four was attending an event to launch Target’s pop-up store in Chadstone, Melbourne. Picture: Supplied

Many fans were quick to comment on Bec’s outfit, stating she looked “so chic” in the all-nude ensemble.

“OMG that’s amazing! I was wondering who you were wearing becjudd! Faaaarbuuuulous,” one said.

“You make everything look expensive @becjudd,” another said.

“Love this dress, so chic for winter!”

Some were so surprised to see the style icon in the affordable fashion label, they said they didn’t believe it.

“As if she wears clothes from Target,” one claimed.

“Bec Judd wearing Target? As if,” another said.

Many fans couldn’t believe Bec was wearing Target. Picture: Supplied

She wasn’t the only famous face at the event, with singer Dannii Minogue – who has had a long-running petite range available in Target stores – and former Miss Universe Australia Maria Thattil also in attendance.

To celebrate the pop-up, all guests visiting the space can scan a QR code to save $10 when you spend $50 shopping on the Target App.