Lego recreates ads by BT Infinity, Confused.com, Premiere Inn and British Heart Foundation for The Lego Movie
EVERYONE loves Lego right? And who wouldn’t after this great stunt which saw the toy brand recreate shot-for-shot these four famous ads on TV?
IT’S definitely one way to promote a movie. Lego took over an entire commercial break in the UK during Dancing on Ice with remakes of four famous adverts, but in Lego form. Awesome.
The Lego versions are shot-for-shot recreations of ads from the British Heart Foundation, Premiere Inn, BT Infinity and Confused.com.
So if you’ve ever wanted to see what a Lego version of Vinnie Jones and Lenny Henry looks like, this is your chance.
The advertising stunt was to promote The Lego Movie, which will be released on April 3.
Check out the Lego versions and then the originals: