Sydney Sweeney is selling her literal bath water to rabid fans in ‘gross’ new ad
Sydney Sweeney has appeared in a steamy ad after partnering up with a soap brand to sell a product many have labelled “gross”.
Now that’s dirty.
Sydney Sweeney is taking a page out of Euphoria co-star Jacob Elordi’s playbook, repurposing her bath water for rabid fans.
The actress, 27, previously stripped down and took a dip in a bubble bath for soap brand Dr. Squatch, promoting the brand’s Natural Body Wash. Now, she’s taking the eco-friendly route, with the company packaging the same suds from the ad into a brand new product.
Called Bathwater Bliss, the limited-edition bar soap is formulated with exfoliating sand and pine bark extract as well as a splash of Sweeney’s soap that “channels two of the best places on earth: the great outdoors and Sydney Sweeney’s bathtub,” per a press release from the brand.
“When your fans start asking for your bathwater, you can either ignore it, or turn it into a bar of Dr. Squatch soap,” the newly single star said in the release.
“It’s weird in the best way, and I love that we created something that’s not just unforgettable, it actually smells incredible and delivers like every other Dr. Squatch product I love,” she added.
“Hopefully, this helps guys wake up to the realities of conventional personal care products and pushes them towards natural.”
Like Sweeney, the bars are sure to be a hot commodity; only 5000 will be made, with the goods going on sale on June 6 on the brand’s website.
Fans are already having a ball with the news.
“What has the world come to…” one commented on Sweeney’s post. A second said, “The gooners are gonna spend their life savings getting as many as they can.”
A third declared, “Never thought I’d see the day that washing my mouth out with soap wasn’t a punishment but I actually want to but here we are.”
However, others were grossed out by the product.
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“Are straight men ok?” one asked, as another added, “I love you Sydney, but what the f**k is this?”
“I wanted this to be fake so bad,” someone commented, as one concluded, “Nah, this is gross.”
This article originally appeared in Page Six and was reproduced with permission