Experts say stars such as Grant Denyer and Julia Morris are hosting too many TV shows

EXPERTS are predicting a viewer backlash against Aussie household names, including Grant Denyer and Shane Jacobson, as networks trot out the same talent. HAVE YOUR SAY.

TV experts are warning that stars including Grant Denyer, Julia Morris, Dr Chris Brown and Shane Jacobson are in danger of a backlash from viewers because of overexposure.

Gold Logie winner Denyer will reportedly front three separate programs for Channel 10 over the coming year — Game of Games, Dancing with the Stars and Celebrity Name Game.

Morris is also set for three shows on Ten — Blind Date, I’m A Celebrity … Get Me Out of Here! and S unday Night Takeaway.

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Channel 10 will broadcast Dancing With The Stars with new hosts Grant Denyer and Amanda Keller. Picture: Toby Zerna

Brown gave up Bondi Vet but has I’m A Celebrity, Sunday Night Takeaway and The Living Room on his agenda.

Shane Jacobson has been a go-to host for Channel 7 in recent times with Little Big Shots and The Real Full Monty.

“There is a real danger of overfamiliarity,” media analyst Steve Allen said. “All of the shows end up feeling same-same and viewers get sick of constantly seeing the same stars over and over again.”

Charlie Pickering will team with Annabel Crabb for Tomorrow Tonight.

This week the ABC got in on the act announcing that Charlie Pickering and Annabel Crabb would join forces for panel show Tomorrow Tonight.

Pickering already hosts The Weekly, Crabb has presented Kitchen Cabinet and the recent Back in Time for Dinner.

Annabel Crabb hosting Back in Time for Dinner.

One reason for the trend is that TV shows in 2018 have limited runs of one month or six weeks, so that leaves stars with plenty of free time to take on other work.

Networks can potentially save money by rolling stars from one show to the next in quick succession.

Jett Kenny and Shane Jacobson bust a move for Seven's The Real Full Monty. Picture: Supplied/Seven.

The likes of Denyer and Morris are also known quantities — networks know they will do a good job.

“Looking at it from a manager’s point of view it (multiple shows) means they (networks) are using your talent more,” agent Max Markson said.

“The stars have the time and the talent to do more than they are doing so you might as well use them. It is not a big market this country so you need work coming in.”

Multiple shows can work if they give stars an opportunity to reveal a different skill set to viewers.

Network Ten Chief Content Officer, Beverley McGarvey, explained: “We do contemplate the potential issues of over exposure but we do have to consider we have multiple shows on 365 days a year.

“For example Julia Morris is hosting three shows next year, but she will only be on air 40 evenings and our News, Project and Studio Ten talent are on up to 240 times per year.”

Chris Brown and Julia Morris hosting I’m A Celebrity … Get Me Out of Here!

Andrew O’Keefe proved his range by hosting The Chase Australia and Weekend Sunrise — quite a contrast.

“Julia Morris has been the cleverest about it,” Allen said. “She was a talking head (presenter) on one show (I’m a Celebrity … Get Me Out of Here!) and would then do a drama (Nine’s House Husbands) as a second project.”

Gary Sweet As Lewis Crabb and Julia Morris As Gemma Crabb in House Husbands. Photo Greg Noakes Picture: Supplied

Morris insists that viewers will see a different side of her on Blind Date — a reboot of the late 1960s series hosted by Graham Webb and 1990s sensation Perfect Match with Greg Evans.

“Being a comedian is only one of the jobs that I do,” Morris said. “This (Blind Date) needed a much more heartfelt approach rather than disposable jokes.”

Eddie McGuire got the nickname Eddie Everywhere because of all of his shows for Nine. Picture: Mark Stewart

But can viewers can get too much of a good thing? In the early 2000s Eddie McGuire copped the nickname “Eddie Everywhere” because he was plastered across so much Nine programming.

But Allen insists that celebrities and networks should never forget the old entertainment adage of “leave viewers wanting more”.

Shane Jacobson hosts Little Big Shots. Picture: Supplied / Seven

“These stars and their managers need to be clever. Everyone takes a view that a personality has a limited shelf life and so they better get in while the going is good,” Mr Allen said.

“But there is little point in stars that have real credentials taking a show for the sake of it. They can go completely off the boil if they get a show that doesn’t work — and I can’t see all of these shows being successful.”